DWB Blog | Page 2 of 9

Unlocking the Potential of Cost-Effective Marketing in Healthcare

In the dynamic world of healthcare, where competition is fierce and patient expectations are constantly evolving, finding innovative and cost-effective marketing strategies is paramount. As a former practicing dentist with multiple businesses under my belt, I’ve navigated the challenging waters of healthcare marketing first-hand.

My journey led me to a pivotal realization: the power of strategic, well-executed marketing can drastically amplify the return on investment (ROI), sometimes yielding a […]

By Rahul Doshi|2024-05-16T11:17:28+00:0014 May 2024|Categories: Dental Marketing, Sales|Tags: cost effective, dental marketing, Marketing, strategies|

Selling skills

This is a new paradigm in how we discuss our dental findings with our patients. It is a concept based upon providing a solution for the needs and wants of our patients. Now many dentists may feel that you are doing this already but are you really?

This is because if you had […]

By Bhavna Doshi|2023-03-17T18:20:27+00:0012 April 2022|Categories: Gaining Case Acceptances, Practice Growth, Sales|Tags: Sales, selling|

7 Ways to Make Your Marketing Work Harder For You

To establish a clinical practice where you can continually perform the type of dentistry you enjoy, you need to attract the right calibre of patients to your practice. Many clinicians work hard on acquiring the dental clinical skills they feel will be helpful to their practice, only to find that they cannot perform that type of dentistry as much as they would have hoped.

The part of the success […]

By Dr Bhavna R Doshi|2023-03-17T18:20:18+00:0021 February 2022|Categories: Dental Marketing|

Many myths associated with leadership permeate our thinking and prevent many practice owners from getting the results they want. As a direct consequence of this unrealistic logic, dentists fail to motivate and inspire their teams despite putting much effort into this endeavour.

Many tend to have erroneous perceptions of what […]

By Dr Bhavna R Doshi|2023-03-17T19:05:53+00:0017 January 2022|Categories: Dental Leadership, Practice Growth, Practice Manager, Team Motivation|

7 Things That Never Change In Business

So often, dentists are focused on the changing circumstances in a dental practice that they tend to allow this to derail them from attaining their success. Sometimes shifts in businesses are seismic, and sometimes they are subtle. Regardless, many practice owners are often reactive to these situations leading to varying degrees of consequence. These compensative behaviours can be detrimental in the long term as they are not founded […]

By Dr Bhavna R Doshi|2023-03-17T18:20:32+00:001 November 2021|Categories: Business Consultancy, Practice Growth|

10 Ways to Hire the Right People

One of the most fundamental jobs a leader will ever do is to develop the right culture within their practice or organisation. The correct culture with the right values will inevitably drive the business forward to realise its Vision.

Edgar Henry Schein, a former professor at the MIT Sloan School of Management, said,

“Leadership is the Management of Culture”.

If you get this critical role right by […]

By Dr Bhavna R Doshi|2023-03-17T18:20:37+00:001 November 2021|Categories: Business Consultancy, Dental Leadership, Practice Growth|

Enough Without

Over the years, as I attained success, one of the key strategies I have adopted, and which now has become an integral part of me, is – to Be Enough Without.

What does this actually mean?

Well, when you are in the rat race, then you begin to feel a sense of pressure; it’s actually inevitable. This is the stress and exertion you place on your own mind. […]

By Dr Bhavna R Doshi|2023-03-17T18:28:33+00:006 July 2021|Categories: Misc, Practice Growth|

That’s the way we’ve always done it!

A new bride cooked the most delicious pot roast one night, and as the couple was doing the dishes the husband asked: “That is the absolute best pot roast I’ve ever had! What’s your secret?”

The wife explained that before putting the roast in the oven, she cut off the ends. When the husband asked her why she just said, “That’s the way my Mom taught me to do […]

By Dr Bhavna R Doshi|2023-03-17T18:28:36+00:006 July 2021|Categories: Practice Growth, Team Motivation|