
Raj:
We were setting up a small practice and doing things passively, trying various marketing approaches and courses, but nothing really worked. We realised we had to look at the bigger picture. We weren’t just looking for someone to help us make more money or push marketing; we needed a programme that looked at everything from start to finish. Many dentists don’t realise how important it is for everything to work together. Ultimately, we aimed to increase revenue while reducing micromanagement and workload.
Raj: We’ve definitely made promising steps. It’s not a quick fix, and that was clear from day one. There’s a lot of learning and personal growth involved before you can grow your team. But we’ve seen fundamental changes, even from minor tweaks, and that keeps you motivated. Unlike a weekend course, this has longevity.
Preanka: Motivating the team to take responsibility has been key. The course helped us let go of micromanaging and focus on the bigger picture.
Raj: Honestly, I didn’t realise leadership was such a core part of the programme, or how big a part it would play. That has been one of the most transformative elements. It’s about changing yourself first so that you can lead others and your business effectively. And the strategies were surprisingly simple.
Preanka: Exactly. Exactly. Leadership isn’t about being loud or commanding; it’s about small, clear changes that shift the whole environment. The follow-ups also helped, checking in, tweaking things to fit our practice, and making it more personal.
Preanka: Learning the language of communication, especially with patients. It has been a game-changer for me. Understanding how to build rapport and the TCO role made a real difference. The verbal skills, personalised to us, don’t feel scripted; they feel genuine. That is how we wanted to come across. Now, we are seeing progress every week.
Raj: At the start, there was a lot of information. But with daily and weekly implementation, everything eventually clicks into place. The pieces form a complete picture.
Raj: 100%, yes, and we already have. I have spoken to friends with practices facing similar issues earlier in their journey. This programme is different: comprehensive, structured, with golden nuggets throughout. What makes it unique is how approachable and accessible you both are. We could always reach out, ask questions, and get guidance.
Preanka: It is not just marketing or protocols; it is the whole journey, starting with vision. No one talks about vision, but it is the most essential part. Once that is clear, everything else follows. You start seeing results within months, not just at the end.
Raj: First, leadership, understanding how we, as owners, need to evolve to lead effectively, backed by reading and frameworks.
Preanka: Second, setting goals, both personally and with the team. That provided us with direction and enabled us to develop meaningful systems.
Raj: And third, the structure of the programme. It is not overwhelming; it flows in stages. You can absorb, implement, then revisit and build on it. You could not get this from a weekend course or a couple of coaching calls.
Raj: Absolutely. The communication made that possible. We had space challenges and protocol tweaks, and everything could be adapted to suit our needs.
Preanka: We felt really supported. There were consistent follow-ups with us and the team, monitoring our progress and systems. Even during the COVID-19 pandemic, we felt guided. The programme went beyond expectations and kept us motivated when other courses shut down.
Raj: It helped us stay calm, plan, and reopen with a structured approach. Hardly any patients cancelled. We were communicating proactively, sending newsletters and reassuring them. That preparation made a huge difference.
Raj: It is a lot of work, and we probably jumped in without realising that, but when you stay consistent, it pays off. In hindsight, a quick fix will not work. It has to be comprehensive, and this is. You were honest about that from day one, and everything you promised, you have delivered.