Business Coach Dr Bhavna Doshi has provided well-received sales training to the Coltene UK sales team. The topics covered included:
- The psychology of sales
- Communication skills
- Understanding personalities highlighted by the DISC system
- Listening skills
- Building trust
- Creating value
- Understanding the difference between “want” and “need”
- Knowing the USP for the variety of materials being sold
- How to bypass the gatekeeper when contacting a dental practice
Practice and role play were essential parts of the training.
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