10 Ways to Hire the Right People
One of the most fundamental jobs a leader will ever do is to develop the right culture within their practice or organisation. The correct culture with the right values will inevitably drive the business forward to realise its Vision.
Edgar Henry Schein, a former professor at the MIT Sloan School of Management, said,
“Leadership is the Management of Culture”.
If you get this critical role right by […]
7 Things That Never Change In Business
Sometimes shifts in businesses are seismic and sometimes they are subtle. But one thing is for sure that despite this there are certain important fundamentals that never change. As a result, you should always be working to strengthen these aspects so that you are in the best position ever to take on whatever life throws at you.
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Your Vision.
Regardless of a change in circumstances, your Vision should not […]
The Concierge Dentist
You have heard of spa dentistry and cosmetic dentistry; now you will hear of “Concierge Dentistry”.
You will be pleased to know that it does not take much effort or money to establish yourself as a dentist who practices Concierge Dentistry. It will also be of great interest to you to learn that if you become known as part of this elite group of dentists […]
To Brand or not to Brand……
Can branding hurt your practice?
Overuse of misinterpreted branding concepts can have damaging effects on dental businesses. Is there a significant difference between how big companies get custom and dental practices?
Apart from the apparent difference between larger companies and the small business dental practice, in that one is much larger than the other, there are much more subtle differences that the dental practitioner needs to understand if they are […]
Let New Patients Rain on You
To attract more new patients or to motivate existing ones to commence with treatment, you need to either become a rainmaker or acquire one. A rainmaker brings more business to any organisation and provides the opportunity to increase their income. They make patients rain on you!
They come in many guises, including the principal, the manager, the nurse, and the entire team. And be under no […]
Are you sitting on a pot of gold?
Hitting the jackpot
Do you feel like you have reached the end of the rainbow, or are you still struggling to find it? Most dentists answer this with a definite no. Well, I believe that most dentists have already found their pot of gold but are struggling to see it,
You are already sitting in a treasure cove; you just need the magic spell to uncover this hidden wealth. It […]
Growing…….Growing…….Gone!!!
Recipe for Success
Most dentists want a successful, thriving and profitable dental practice. But we all know that there are not enough of them around. The problem lies in the fact that when you feel like things are going your way, suddenly you face difficulties of more than one nature. Suddenly the number of new patients entering your door reduces, or patients fail to continue with your