You have heard of spa dentistry and cosmetic dentistry, now you are going to hear of “Concierge Dentistry”. You will be pleased to know that it does not take much effort or much money to establish yourself as a dentist who practices Concierge Dentistry. It will also be of great [...]
Can branding hurt your practice? Overuse of misinterpreted branding concepts can have damaging effects on dental businesses. Is there such a significant difference between how big companies get custom and dental practices? Apart from the obvious difference between larger companies and the small business dental practice, in that one is [...]
Let New Patients Rain on You In order to attract more new patients or to motivate existing ones to commence with treatment, you need to either become a rain-maker or acquire one. A rainmaker is someone who brings more business to any organisation and provides the opportunity to increase their [...]
Hitting the jackpot Do you feel like you have reached the end of the rainbow or are you still struggling to find it? Most dentists answer this with a definite no. Well, I believe that most dentists have already found their pot of gold but are struggling to simply see [...]
Recipe for Success Most dentists want a successful thriving and profitable dental practice. But we all know that there are not enough of them around. The problem lies in the fact that when you feel like things are going your way, suddenly you face difficulties of more than one nature. [...]
Too much to do, Too little time The most common form of stress that practice owners experience is the feeling of being overwhelmed with far too much to do and having little time to do it. In fact “TIME POVERTY” is the biggest single problem facing our profession today! We [...]
So many dentists invest in ventures with the hope of drawing in more patients to their practice. However, just because you have spent your hard-earned money does not necessarily mean you are actually INVESTING, let alone anticipating new patients actually booking appointments and bring you an income. When considering marketing [...]
There are many different types of approaches you can take when designing your marketing plan. “DIY Competition” Based. With this type of approach, you will always be looking at your competition for inspiration. Outsource. You can always hire a marketing company to do your marketing for you. This has [...]
£ The POWER of Compounding £ A Grain of Rice The daughter of the Chinese Emperor was ill, and he promised riches beyond compare to whoever could cure her. A young peasant named Pong Lo entered the palace. With his wit and bravery he restored the Princess’ health, and [...]
The Biggest Challenges Facing Dental Businesses Sometimes, as you go through business life you face certain challenges that you were not prepared for or had anticipated in any way. These create a stumbling block and it often leaves you in a conundrum as to how to tackle the problem effectively. [...]
Motivating Your Dental Team As a dental practice owner, I’m sure that you not only want an effective cohesive team, but you are also looking for high performance. But why? Because a high performing team can induce changes within your practice that will bring about more productivity and revenues. A [...]
How To Think Differently and Grow Your Practice For most dentists, sometimes success requires thinking outside the box and innovative creativity. But this requires ideas of a way forward. Solutions to problems. And when we as practice owners are contending with so much, it is sometimes difficult to come up [...]
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